Read

Books

Whether you’re gearing up to launch your first product or plotting your exit, these bestselling books offer the proven frameworks, strategies, and mindset you need.

Build a Multimillion Dollar Startup without Venture Capital

The SaaS Playbook

Strategies and frameworks from the trenches to help you grow a successful SaaS company.

If you’ve been waiting for someone to hand you buckets of money to build your company, stop. The SaaS Playbook is your guide to building your startup without venture funding. It focuses on proven strategies and frameworks to take you through the process of finding marketing channels that work, building moats, finding the SaaS cheat codes, refining pricing, building your team, and fixing bottlenecks in your funnel while avoiding founders’ burnout.

The Entrepreneur's Guide to Selling your Business Without Regret 

Exit Strategy

A comprehensive guide to exiting your business: from nailing your timing to surviving the sale and figuring out what’s next.

Selling your business is one of the most significant decisions you will ever make. It isn’t just a financial transaction—it’s a major life transition that impacts your identity, your relationships, and your mental health. Exit Strategy offers frameworks and actionable steps to ensure you sell without regrets, setting you up for success in the next phase of your life.

A developer’s guide to launching a startup with no outside funding

Start Small, Stay Small

Start Small, Stay Small focuses on practical, step-by-step instructions used by hundreds of developers on the road to launching their startups. Whether you have a product idea or are still looking, this book takes you through the process of finding an idea, testing it, converting visitors to buyers, and attaining profitability as quickly as possible.

Learn How to Run Your Business Without Letting it Run You

The Entrepreneur’s Guide to Keeping Your Sh*t Together

This is a practical blueprint for maintaining your mental health and relationships while building a successful business.

Running a business can derail your health, relationships, and well-being if you're not prepared. This book pairs psychological expertise with decades of entrepreneurial experience to help you overcome the responsibility, stress, and isolation of entrepreneurship. You'll learn proven strategies for preventing burnout, managing anxiety, and finding personal calm in the midst of chaos. Whether you're dealing with overwhelming failures or fighting procrastination, this guide provides the mental tools you need to thrive as an entrepreneur without sacrificing your sanity.

How to Market Your Startup, Grow Your Company, and Think Like an Entrepreneur

Start Marketing the Day You Start Coding

A comprehensive guide to the often-overlooked but critical aspects of launching a successful software business: marketing, growth, and entrepreneurial mindset.

Most developers focus solely on writing code, only to find themselves with a product no one knows about. This practical guide helps you avoid that fate by showing you how to market from day one, attract the right customers, build sustainable growth, and develop the mindset needed for long-term success. Whether you're considering your first startup or looking to grow an existing business, you'll learn battle-tested strategies for everything from acquiring customers to building a product people actually want.