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Essays

Practical insights for developers becoming entrepreneurs, bootstrappers building products, and founders navigating the startup journey.

Building a SaaS Business You Can Sell

Rob Walling 4/2/14 Rob Walling 4/2/14

Building a SaaS Business You Can Sell

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How a Seemingly Well-Planned Server Move Crashed, Burned, and Rose from the Ashes

Rob Walling 6/6/12 Rob Walling 6/6/12

How a Seemingly Well-Planned Server Move Crashed, Burned, and Rose from the Ashes

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The Inside Story of a Small Startup Acquisition (Part 3)

Rob Walling 2/28/12 Rob Walling 2/28/12

The Inside Story of a Small Startup Acquisition (Part 3)

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The Inside Story of a Small Startup Acquisition (Part 2)

Rob Walling 2/2/12 Rob Walling 2/2/12

The Inside Story of a Small Startup Acquisition (Part 2)

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The Inside Story of a Small Startup Acquisition (Part 1)

Rob Walling 1/25/12 Rob Walling 1/25/12

The Inside Story of a Small Startup Acquisition (Part 1)

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Announcing MicroConf 2012: The Conference for Self-Funded Startups

Rob Walling 1/20/12 Rob Walling 1/20/12

Announcing MicroConf 2012: The Conference for Self-Funded Startups

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Can Paid Customer Acquisition Work With Freemium?

Rob Walling 11/15/11 Rob Walling 11/15/11

Can Paid Customer Acquisition Work With Freemium?

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9 Ways to Decrease Your Chance of Bootstrapping a Successful Company

Rob Walling 11/2/11 Rob Walling 11/2/11

9 Ways to Decrease Your Chance of Bootstrapping a Successful Company

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Ten Highly Successful Bootstrapped Startups

Rob Walling 9/1/11 Rob Walling 9/1/11

Ten Highly Successful Bootstrapped Startups

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Lessons Learned from a Software Developer's First Attempt at Launching a Startup

Rob Walling 8/24/11 Rob Walling 8/24/11

Lessons Learned from a Software Developer's First Attempt at Launching a Startup

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Why Making Something Customers Want Isn't Enough

Rob Walling 7/21/11 Rob Walling 7/21/11

Why Making Something Customers Want Isn't Enough

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Four Things I Learned By Asking My Customers

Rob Walling 7/15/11 Rob Walling 7/15/11

Four Things I Learned By Asking My Customers

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You Can't Make Money Charging $1 Per Month

Rob Walling 6/27/11 Rob Walling 6/27/11

You Can't Make Money Charging $1 Per Month

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MicroConf: What Rocked, What Could Have Been Better

Rob Walling 6/16/11 Rob Walling 6/16/11

MicroConf: What Rocked, What Could Have Been Better

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What the Hell Does a "Business Guy" Do?

Rob Walling 4/19/11 Rob Walling 4/19/11

What the Hell Does a "Business Guy" Do?

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Announcing MicroConf 2011: The (Laser-Focused) Conference for Self-Funded Startups

Rob Walling 3/10/11 Rob Walling 3/10/11

Announcing MicroConf 2011: The (Laser-Focused) Conference for Self-Funded Startups

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I Have Never Been So Happy to Give PayPal $30/month

Rob Walling 2/11/11 Rob Walling 2/11/11

I Have Never Been So Happy to Give PayPal $30/month

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Your Traffic Sources Have a Half-Life

Rob Walling 2/2/11 Rob Walling 2/2/11

Your Traffic Sources Have a Half-Life

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The #1 Goal of Your Website

Rob Walling 1/12/11 Rob Walling 1/12/11

The #1 Goal of Your Website

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How to Detect a Toxic Customer

Rob Walling 12/9/10 Rob Walling 12/9/10

How to Detect a Toxic Customer

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